Co-op

The Challenge

To increase average basket spend over the school holidays period, to at least £35.00

The Solution

Free Zoo Pass

Using our fixed fee model and leveraging strong partner relationships we delivered a Free Sports Session (worth £10) with every purchase for just £0.64 per customer – increasing the number of transactions with a value of £35 and over (YOY)

The Result

Number of transactions over £35 increased by 11.3%